Fredagsguf: Energisk radio-vinder

Sidste sommer vandt Ogilvy Johannesburg Grand Prix (!) i Cannes med 3 radiospots for energidrikken Lucozade.

Ogilvy JHB vandt, fordi radiospots'ene er skidegode:

TELECONFERENCE LUCOZADE LUCOZADE ENERGY DRINK Ogilvy & Mather Johannesburg

KIDS PARTY LUCOZADE LUCOZADE ENERGY DRINK

ENRIQUE CONCERT LUCOZADE LUCOZADE ENERGY DRINK

God weekend til dig!

#Fredagsguf: Radio og 3D-animation i verdensklasse

Denne uges #Fredagsguf byder på 2 så forskellige genrer som radio og 3D-animation. Men det, du skal og høre se om lidt, har det til fælles, at det er skidegodt lavet.

Først en meget, meget flot og blæret lille film fra det interaktive og digitale London-bureau 1984 London, der på uskyldig vis demonstrerer deres skills udi 3D animation (lov mig se den helt til ende):
Dream Life of Paper:

1984 London is thrilled to introduce you to their short animated film, 'Dream Life of Paper', a phantasmagorical, dreamy allegory of innocence and life that follows the journey of three enchanting origami animals from primordial awakening through to unforeseeable dematerialisation. Merging compelling narrative with the latest trends in 3D animation, such as Maya modelling, Cinema 4D animation and Octane Rendering, it showcases 1984 London’s evolution of skills and adherence to creating immersive digital experiences. The film was conceived entirely in the 1984 studio and features an elevating music score produced by music composition studio, Father. Chris Jarrett: Director / Producer Sam Vacquier: Lead Creative / Motion Andon Hristrov: 3D Modeller Michael Trew: Origami Artist Music & Sound Design by Father (Joe Farley & Freddie Webb) Character concept: &agency (Asa Medhurst & Nina Farrell) Renderer: Octane Render

OG du får to radiospot, som netop har vundet sølv i Cannes, og som jeg er helt vild med:

Vil du se teksterne til radiospottene, får du dem her (scroll ned i bunden).

Husk endelig at sende mig links til lækre cases, verden skal se, hvis du ligger inde med noget.
God weekend!